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Smart Selling for Retail Success

Smart Selling for Retail Success empowers retail-facing business owners, managers and executives with the knowledge, research insights, tools and professional networks needed to deliver remarkable results in a turbulent environment.

In retail, success is not just about having a great product or service but about knowing how to sell it effectively. Every interaction with a customer/shopper is an opportunity, and mastering the art of smart selling can be the game-changer your business needs.

Date: April 17 - 19, 2024
Mode of delivery: In-person
Fee: ₦503,200 or $648.59

Who Should Attend?

This program is designed for senior and mid-level business managers with strategic, marketing, sales, or commercial responsibilities.

Our Leading Faculty

To deliver this exceptional experience we have selected a league of the finest and leading faculty:

• Bayo Adekanbi
• Emmanuel Adediran
• Professor Uchenna Uzo
• Olu Akanmu
• Oliver Nonna
• Angela Ambitho
• Chidi Okoro

Program Outcomes

At the end of the programme, participants will be equipped to:

• Develop a Tailored Smart Selling Roadmap: Craft a customised strategy aligned with your business needs.
• Build a Strategic Retail Network: Connect with industry peers for collaborative decision-making.
• Harness Research Insights: Utilise the latest retail research to inform your strategic retail planning.
• Innovate with AI and VR Tools: Leverage generative AI and virtual reality tools to revolutionise your selling approaches.
• Revamp their entire Sales and Marketing Approach: Transform your overall sales and marketing strategy for retail-facing businesses.

Want be exceed your targets this year?

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Mastering Supply Chain for Retail

Date: August, 15 - 17 2024
Mode of delivery: In-person
Fee: ₦473,480, $614.12

This programme is tailored to professionals in the field of supply chain management and logistics, including supply chain managers, logistics coordinators, procurement specialists, and operations executives. It is designed to equip you with the knowledge and skills needed to thrive in supply chain management in the 21st century.

You will develop a strategic outlook on managing the supply chain in the retail industry. You will be able to create and implement supply chain strategies that align with the overall goals of your business and optimise supply chain processes to increase efficiency and reduce costs. You will also gain the skills needed to effectively manage global supply chains and gain expertise in inventory optimisation techniques.

Key Learning Objectives:
By the end of this course, you will be able to:

• Formulate and execute supply chain strategies that align with overall business objectives and contribute to retail success.
• Design, implement and optimise supply chain processes that enhance efficiency and reduce operational costs.
• Manage global supply chains, including cross-border logistics, trade regulations, and cultural considerations when dealing with international partners.
• Master inventory optimisation techniques, including Just-In-Time (JIT) inventory systems, safety stock management, and vendor-managed inventory (VMI).

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Smart Selling for Retail Success

Date: April 24 - 26, 2024
Mode of delivery: In-person
Fee: ₦503,200 or $648.59

This programme is designed uniquely for individuals working in sales and marketing, such as retail sales managers, e-commerce specialists, and business development managers. The programme is designed to equip stakeholders to use the most effective strategies for sales, marketing, and consumer engagement to win in Africa’s retail market.

You will gain the expertise needed to evolve into a smart and highly effective salesperson, consistently exceeding performance targets for your organisation. Real-world scenarios, hands-on practice, and modern selling techniques will be utilised to guide you on your journey to becoming a top-performing sales and marketing expert.

Key Learning Objectives:
During this programme, participants will:

• Learn to leverage data and analytics to make informed decisions, optimise sales processes, and personalise marketing efforts for better results.
• Master negotiation techniques and the art of closing deals to secure higher sales and exceed sales targets.
• Gain familiarity with the latest retail technology solutions to improve operational efficiency and sales performance.
• Learn time management techniques to prioritise tasks, set goals, and maximise productivity in a fast-paced retail environment.

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Mastering Supply Chain for Retail

Date: August, 15 - 17 2024
Mode of delivery: In-person
Fee: ₦473,480, $614.12

This programme is tailored to professionals in the field of supply chain management and logistics, including supply chain managers, logistics coordinators, procurement specialists, and operations executives. It is designed to equip you with the knowledge and skills needed to thrive in supply chain management in the 21st century.

You will develop a strategic outlook on managing the supply chain in the retail industry. You will be able to create and implement supply chain strategies that align with the overall goals of your business and optimise supply chain processes to increase efficiency and reduce costs. You will also gain the skills needed to effectively manage global supply chains and gain expertise in inventory optimisation techniques.

Key Learning Objectives:
By the end of this course, you will be able to:

• Formulate and execute supply chain strategies that align with overall business objectives and contribute to retail success.
• Design, implement and optimise supply chain processes that enhance efficiency and reduce operational costs.
• Manage global supply chains, including cross-border logistics, trade regulations, and cultural considerations when dealing with international partners.
• Master inventory optimisation techniques, including Just-In-Time (JIT) inventory systems, safety stock management, and vendor-managed inventory (VMI).